Beastly is a modern take on the Beauty & The Beast story. It's made for the tweeny crowds who masturbate to Twilight and its basically a cliche riddled, sappy pappy piece of fluff... but strangely it worked for me. It plays out in a fairy tale way with witches and magic spells seeming to be the norm in modern Manhattan. Um... o...k........ but if you can accept that then the movie offers a quirkyand alternative romance that doesn't tug on too many heartstrings. As if the message of "beauty is on the inside" isn't obvious enough, its really forced upon which I found kind of patronising... but I guess the tweenies these days are denser than ever before so they need that kind of sledgehammering when it comes to simple things.